Wednesday, February 24, 2010

Wild!


I am expanding my Wild At Heart Collection! In addition to the necklaces, I will be adding earrings, rings and hairclips in the coming weeks, so keep a lookout!

Thursday, January 28, 2010

Sneak Peek


Coming soon!

Monday, January 25, 2010

The Bleeding Heart Ring


I decided to add a ring instead of a bracelet to the Bleeding Heart Collection. The first one I listed sold ultra-fast - yay! I found out my supplier is no longer going to carry the reptile embossed bands that I was hoping to use for these rings, soooo, I have ONE band left. After it's gone, I will be using a brushed finish band for these rings. Still cool, but not as edgy as the reptile finish! Wish I'd stocked up on more!

Tuesday, January 5, 2010

Be Still My "Bleeding" Heart!

Bleeding Heart necklace and earrings are new to my shop and I am SO excited about them! I am also working on a bracelet design, which I will add as soon as it is finished! The heart pendant is made from two separate hand cast resin hearts that are adhered together with resin. I carve the extra resin off the edges where the two meet, and then sand and sand and sand until the seam is barely visible. Then I sand the rest of the piece to a frosted finish. Next, I mix more resin and add the "veins" to the surface, which adds a beautifull glossy contrast!
I am loving the finished product! The necklace sells for $40 and the earrings for $20 in my etsy shop. Hope you love them as much as I do!

Thursday, December 31, 2009

2010 Will Be The Year!!!

2009 was great, really. I grew enormously as an artist, and my understanding of business has grown exponentially. Ok, maybe not exponentially, but I do understand more than I did!

As great as 2009 was, 2010 is going to be even better! I will have some fun and fabulous "collections" and I will promote them ferociously! I am working on several of these collections currently, and hope to have a photo shoot in the next month! For the first time, ideas are actually coming together into multiple pieces...very exciting, as I have spent a lot of time evolving my style and focus since beginning my company in 2007. I feel more than ever that I actually "know what I'm doing".

My main goal for 2010 is to further develop the branding of my business, as well as obtain press coverage to get my name out there, all while having fun and continuing the learning process, which never stops!

I hope all of you realize your goals in 2010...at least some of them. Never stop trying! And never stop dreaming!


Wednesday, December 2, 2009

URBAN BAZAAR



The Urban Bazaar is this weekend!!
I will be there sharing a booth with MayBug Bows!!!

Monday, November 23, 2009

Jewelry Tag Branding


As anyone who is trying to build a business knows, branding is a crucial part of marketing. For quite a while I have realized that when someone purchased one of my items, chances are, two months later they will not remember who made the necklace or where it came from. I finally came up with a solution after seeing what a fellow seller on etsy was doing.

After running out of ink on my inkjet printer and not wanting to pay the money for new cartridges, I decided to hand-typeset a logo tag on shrink plastic. Not perfect, but it really adds something to my pieces, and at least now people will remember where their purchase came from. I wish I had done this sooner! I was able to fit about 48 tags on one 8x10 sheet of shrink plastic. The cost of one sheet is around 60 cents. So each tag costs me just over 1 cent!

Don't get me wrong, I would love to have tiny metal tags with a professionally embossed logo like this, but for now, my charming little hand made plastic tags will have to do.